Public Speaking to Market Your Small Business
Public speaking is a tremendous marketing tool for small town, small business marketers.
Because so few take advantage of it.
Did you know that public speaking is considered by the vast majority of people as their greatest fear?
Most business owners would rather be lying in the coffin than delivering the eulogy!
You can stand out from the crowd by learning a few basic speaking skills and applying them in your community.
Service clubs, Chambers of Commerce and Boards of Trade all need speakers on a regular basis.
When you take the stage to speak, you establish yourself as an expert in the eyes of your audience. And people are willing to pay more for the service of an expert!
All of us do something that seems easy, even effortless for us that others are amazed by.
My brother Tim is a musician, producer, engineer who can take disparate notes, rhythm, words and melodies and combine them to create fantastic music. For me it seems like magic while he says, "it's no big deal". For him, it's natural while for me it's amazing.
The same thing can be said for skilled mechanics, physicians, athletes, entertainers, etc. It only seems easy because they've applied themselves to their craft to the point where they don't even think about it. The task becomes second nature and you might think they could do it in their sleep.
It's the same for public speaking.
The reason most find it so difficult is because they lack the skill and the practice.
Once you understand how to construct an outline, make proper notes, organize your handouts and presentation slides, then you can begin to speak with confidence. No one says you need to be Zig Ziglar, Tony Robins or President Bill Clinton to stand in front of your local Chamber of Commerce or Rotary Club! You simply need knowledge, practice and a little self confidence.
The good news is that all three of those can be taught in a short period of time.
The rewards are incredible.
Would you like to improve your speaking skills?
Then sign up below for my FREE Speaking Skills Mastery Mini-Course.
During the next few weeks, I'll email bite-size chunks of information you can use to write and present a speech your audience will be glad they attended.
And for goodness sakes, if your company, organization or association needs a
who can educate and entertain, feel free to contact me. I promise that if I can't help you myself, I can definitely help find the most appropriate speaker for your event.
Leave Public Speaking and return to Marketing Mix